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As part of The Langham London’s £80 million refurbishment, FOUR IV were commissioned to create the identity, suite of menus and marketing collateral for the re-launch of Palm Court.
FOUR IV have worked with The Langham through out it’s 3 year refurbishment period, successfully launching both their new restaurant and bar offers, which included the positioning, naming, identities and print collateral.
The Palm Court identity reflects the 1920’s inspired interior, creating a glamorous Art Deco feel to the suite of menus.
The premium detailing and print quality reflects their aim to ensure that
Palm Court becomes the ultimate Afternoon Tea destination once again in 2009. |
